Bachelor of Business (Event Management/Marketing)

Study Area

Business and Economics

Study Level

Undergraduate

University

La Trobe University

State

VIC

Course Detail

Campus

Melbourne, Bendigo

Intake Time

March, July, November

Standard Duration

3 Years

About the Course

The way we connect with each other is changing. In today's global society, event management is about more than bookings and budgets. You need to be flexible, adaptable and ready to coordinate every aspect of an event in the physical and digital world. With La Trobe's Bachelor of Business (Event Management/Marketing), you'll learn the skills you need to deliver all kinds of events and be ready to find innovative solutions to any challenge. This multidisciplinary course will provide you with a solid grounding in business fundamentals, then help you build specialist expertise in event management and marketing. With subjects dedicated to digital business, digital branding and business analytics, you'll develop a highly sought-after skillset that prepares you for the evolving events space and wider career options in marketing, business and communications. With guidance from our industry Professors of Practice throughout your degree, you'll graduate with a practical understanding of the real-world event industry as it is now.

Requirements

Average Score

IELTS

6.0 (6.0)

Background Requirements

NO

La Trobe University

Institute Ranking

#398 in QS World University Rankings 2021, #21 in Australia

Program Ranking