About the Course

You will learn how to plan, deliver and evaluate communication strategies that engage and inform target audiences using a range of media platforms. With a focus on communication for both traditional and online media, you'll study: writing and content creation for traditional and online social media strategy, engagement and content creation critical and analytical thinking required for the strategic planning and management of communication and media communication and media research media law and ethics emerging trends Studying communication and media at UniSA gives you the flexibility to select a sub-major, so you can specialise in fields such as journalism, film and television, social media, marketing, or digital media. A social media sub-major would be highly desirable in a social media management role, while a journalism sub-major would prepare you for media advisor roles. If you're interested in digital content, then a digital media sub-major may be for you. Other popular sub-majors include marketing, film and television, tourism, and event management. You will also select two electives, enabling you to further build on your skills and knowledge. There is a focus on professional practice, and during your final year you will get the opportunity to complete an industry placement working in a public relations, communication management or media role.

Institute Ranking

"#295 in QS World University Rankings 2021, #17 in Australia"

Program Ranking