Bachelor of Communication (Public Relations)

Study Area

Media and communications

Study Level



RMIT University



Course Detail


Melbourne City

Intake Time

February & July

Standard Duration

3 Years

About the Course

Public Relations is a career for people with enquiring minds. Advising organisations on how to enhance their working relationships and reputation is at the heart of modern PR. A PR degree at RMIT prepares you for the increasingly globalised, technology-driven world of public relations within corporate, government, not-for-profit and consultancy environments. Do you want to know more about how organisations interact with people and the world around them? Are you interested in investigating the core of an issue to find out why it is important to an organisation and the people it deals with? In this degree, you’ll gain the skills to work out how an organisation can achieve its objectives. This degree includes courses in communications and theory, principles and research, and contextual studies. These courses promote analytical and research skills and provide a broader learning experience. You will gain professional skills in writing techniques, media and stakeholder relations, strategy and research, with an emphasis on problem solving, creativity, project and relationship management. You'll build your skills and knowledge on campus and in a variety of work-integrated learning environments. You will be exposed to other fields of applied communication practice and how they converge with PR.


Average Score


6.5 (6.0)

Background Requirements


RMIT University

Institute Ranking

#223 in QS World University Rankings 2021, #15 in Australia

Program Ranking

#4 in Australia for Communication and Media, #44 in the world. *QS World University Rankings by Subject 2020